Privacy policy


  1. Data protection at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data that can be used to personally identify you. Detailed information on the subject of data protection can be found in our data protection declaration listed below this text.

Data collection on our website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find their contact details in the imprint of this website.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This could, for example, be data that you enter into a contact form.

Other data is automatically collected by our IT systems when you visit the website. This is primarily technical data (e.g. internet browser, operating system or time of page access). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Some of the data is collected to ensure that the website is provided error-free. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have the right to request that this data be corrected, blocked or deleted. You can contact us at any time at the address given in the legal notice if you have any further questions about data protection. You also have the right to lodge a complaint with the responsible supervisory authority.

Analytics and Third Party Tools

When you visit our website, your surfing behavior can be statistically evaluated. This happens primarily with cookies and with so-called analysis programs. The analysis of your surfing behavior is usually anonymous; surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. You can find detailed information about this in the following data protection declaration.

You can object to this analysis. We will inform you about the objection options in this data protection declaration.

  1. General Information and Mandatory Information

data protection

The operators of these sites take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.

When you use this website, various personal data is collected. Personal data is data that can be used to personally identify you. This data protection declaration explains what data we collect and what we use it for. It also explains how and for what purpose this happens.

We would like to point out that data transmission over the Internet (e.g. when communicating via email) can have security gaps. Complete protection of data from access by third parties is not possible.

Note on the responsible body

The responsible body for data processing on this website is:

Print4Taste GmbH
Liebigstr. 11
85354 Freising

Phone: +49 8161 533240
E-Mail: info@print4taste.com

The responsible body is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g. names, email addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke any consent you have already given at any time. All you need to do is send us an informal email. The lawfulness of the data processing carried out until the revocation remains unaffected by the revocation.

Right to lodge a complaint with the responsible supervisory authority

In the event of data protection violations, the affected party has the right to lodge a complaint with the competent supervisory authority. The competent supervisory authority in data protection matters is the state data protection officer of the federal state in which our company is based. A list of data protection officers and their contact details can be found at the following link:https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

Right to data portability

You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the data to be transferred directly to another person responsible, this will only be done if it is technically feasible.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses an SSL or. TLS encryption. You can recognize an encrypted connection by the browser address line changing from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Information, Blocking, Deletion

Within the framework of the applicable legal provisions, you have the right to free information at any time about your stored personal data, its origin and recipient and the purpose of data processing and, if necessary, a right to correct, block or delete this data. You can contact us at any time at the address given in the legal notice for this purpose or for further questions on the subject of personal data.

  1. Data Protection Officer

Statutory data protection officer

We have appointed a data protection officer for our company.

Christian Sieweke
Liebigstr. 11
85354 Freising

Phone: +49 8161 50576
E-Mail: sieweke@print4taste.com

  1. Data collection on our website

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version
  • operating system used
  • referrer URL
  • Host name of the accessing computer
  • Time of server request
  • the first two bytes of the IP address

This data will not be merged with other data sources.

The basis for data processing is Article 6 (1) (f) GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.

contact form

If you send us inquiries using the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us in order to process the inquiry and in case of follow-up questions. We will not pass on this data without your consent.

The data entered into the contact form is therefore processed exclusively on the basis of your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke this consent at any time. All you need to do is send us an informal email. The legality of the data processing operations carried out up to the time of revocation remains unaffected by the revocation.

The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.

Comment function on this website

For the comment function on this page, in addition to your comment, information about the time the comment was created, your email address and, if you do not post anonymously, your chosen username are stored.

Storage of the IP address

Our comment function stores the IP addresses of users who write comments. Since we do not check comments on our site before they are activated, we need this data in order to be able to take action against the author in the event of legal violations such as insults or propaganda.

Subscribe to comments

As a user of the site, you can subscribe to comments after registering. You will receive a confirmation email to check whether you are the owner of the email address provided. You can unsubscribe from this function at any time via a link in the information emails. In this case, the data entered when subscribing to comments will be deleted; However, if you have transmitted this data to us for other purposes and elsewhere (e.g. newsletter subscription), it will remain with us.

Storage period of comments

The comments and the associated data (e.g. IP address) are stored and remain on our website until the commented content has been completely deleted or the comments have to be deleted for legal reasons (e.g. offensive comments).

Legal basis

The comments are stored based on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke your consent at any time. All you need to do is send us an informal email. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

  1. newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we need an email address from you as well as information that allows us to verify that you are the owner of the email address provided and that you agree to receive the newsletter . No further data is collected or only collected on a voluntary basis. We use this data exclusively to send the requested information and do not pass it on to third parties.

The data entered into the newsletter registration form is processed exclusively on the basis of your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke your consent to the storage of data, the e-mail address and their use to send the newsletter at any time, for example via the “unsubscribe” link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

The data you provide to us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted after you unsubscribe from the newsletter. Data stored by us for other purposes (e.g. email addresses for the member area) remains unaffected.

  1. Google Analytics

We use the analysis tracking tool Google Analytics (GA) from the American company Google LLC (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) on our website. Google Analytics collects data about your actions on our website. For example, when you click a link, this action is stored in a cookie and sent to Google Analytics. With the reports we receive from Google Analytics, we can better tailor our website and our service to your needs. Below, we will go into more detail about the tracking tool and inform you especially about what data is stored and how you can prevent this.

What is Google Analytics?

Google Analytics is a tracking tool that serves the purpose of analyzing the traffic on our website. For Google Analytics to work, a tracking code is embedded in the code of our website. When you visit our website, this code records various actions you take on our site. Once you leave our website, this data is sent to the Google Analytics servers and stored there.

Google processes the data and we receive reports about your user behavior. These reports may include, among other things, the following:

  • Target group reports: Through target group reports, we get to know our users better and know more precisely who is interested in our service.
  • Ad reports: Through ad reports, we can analyze and improve our online advertising more easily.
  • Acquisition reports: Acquisition reports provide us with helpful information on how we can engage more people with our service.
  • Behavior reports: Here we learn how you interact with our website. We can trace the path you take on our site and which links you click.
  • Conversion Reports: A conversion is a process in which you perform a desired action based on a marketing message. For example, when you become a buyer or newsletter subscriber from a mere website visitor. With the help of these reports, we learn more about how our marketing efforts resonate with you. This is how we aim to increase our conversion rate.
  • Real-time reports: Here we always find out immediately what is happening on our website. For example, we see how many users are currently reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: We want to provide you with the best possible service. The statistics and data from Google Analytics help us achieve this goal.

The statistically evaluated data gives us a clear picture of the strengths and weaknesses of our website. On one hand, we can optimize our site so that it is more easily found by interested people on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know very precisely what we need to improve on our website in order to provide you with the best possible service. The data also serves us to carry out our advertising and marketing measures in a more individualized and cost-effective manner. After all, it only makes sense to show our products and services to people who are interested in them.

What data is stored by Google Analytics?

Google Analytics creates a random, unique ID using a tracking code, which is associated with your browser cookie. This way, Google Analytics recognizes you as a new user. The next time you visit our site, you will be recognized as a "returning" user. All collected data is stored together with this user ID. This makes it possible to evaluate pseudonymous user profiles.

"Your interactions on our website are measured through identifiers such as cookies and app instance IDs. Interactions are all types of actions you perform on our website. If you also use other Google systems (such as a Google account), data generated through Google Analytics may be linked with third-party cookies. Google does not share Google Analytics data unless we, as the website operator, approve it. Exceptions may occur if required by law."

The following cookies are used by Google Analytics:

Name: _ga
Value:2.1326744211.152211113587-5
Purpose: By default, analytics.js uses the cookie _ga to store the user ID. Essentially, it is used to distinguish between website visitors.
Expiration date: after 2 years

Name: _gid
Value:2.1687193234.152211113587-1
Purpose: The cookie is also used to distinguish between website visitors.
Expiration date: after 24 hours

Name: _gat_gtag_UA_ Value: 1
Purpose: Used to lower the request rate. When Google Analytics is provided via Google Tag Manager, this cookie is named _dc_gtm_.
Expiration date: after 1 minute

Name: AMP_TOKEN
Value: no information
Purpose: The cookie has a token that can be used to retrieve a user ID from the AMP Client ID service. Other possible values indicate a logout, a request, or an error.
Expiration date: after 30 seconds up to one year

Name: __utma
Value:1564498958.1564498958.1564498958.1
Purpose: This cookie allows tracking your behavior on the website and measuring its performance. The cookie is updated every time information is sent to Google Analytics.
Expiration date: after 2 years

Name: __utmt
Value: 1
Purpose: The cookie is used to throttle the request rate like _gat_gtag_UA_.
Expiration date: after 10 minutes

Name: __utmb
Value:3.10.1564498958
Purpose: This cookie is used to determine new sessions. It is updated every time new data or information is sent to Google Analytics.
Expiration date: after 30 minutes

Name: __utmc
Value: 167421564
Purpose: This cookie is used to establish new sessions for returning visitors. It is a session cookie and is only stored until you close the browser.
Expiration date: After closing the browser

Name: __utmz
Value: m|utmccn=(referral)|utmcmd=referral|utmcct=/
Purpose: The cookie is used to identify the source of visitor traffic to our website. This means that the cookie stores where you came from to our website. It could have been another page or an advertisement.
Expiration date: after 6 months

Name: __utmv
Value: no indication
Purpose: The cookie is used to store custom user data. It is always updated when information is sent to Google Analytics.
Expiration date: after 2 years

Note: This list cannot claim to be exhaustive, as Google frequently changes its choice of cookies.

Here we provide you with an overview of the most important data collected with Google Analytics:

Heatmaps: Google creates so-called heatmaps. With heatmaps, you can see exactly which areas you click on. This gives us information about where you are "navigating" on our site.

Session Duration: Google defines session duration as the time you spend on our page without leaving the page. If you are inactive for 20 minutes, the session will automatically end.

Bounce rate (engl. Bouncerate): A bounce is referred to when you view only one page on our website and then leave our website.

Account Creation: When you create an account on our website or place an order, Google Analytics collects this data.

IP Address: The IP address is only displayed in a shortened form to prevent any unique identification.

Location: The country and your approximate location can be determined via the IP address. This process is also referred to as IP geolocation.

Technical Information: Technical information includes, among other things, your browser type, your internet service provider, or your screen resolution.

Source of origin: Google Analytics, and we are also interested in which website or advertisement brought you to our site.

Further data includes contact information, any reviews, media playback (e.g., when you play a video on our site), sharing content via social media, or adding to your favorites. The list is not exhaustive and is intended only as a general guide to data storage by Google Analytics.

How long and where is the data stored?

Google has distributed its servers around the world. Most servers are located in America, and consequently, your data is mostly stored on American servers. Here you can read exactly where the Google data centers are located:https://www.google.com/about/datacenters/inside/locations/?hl=de

"Your data is distributed across various physical storage media. This has the advantage that the data is more quickly accessible and better protected against manipulation. In every Google data center, there are corresponding emergency programs for your data. For example, if the hardware at Google fails or natural disasters incapacitate servers, the risk of service interruption at Google remains low."

Google Analytics has a standardized retention period for your user data set to 26 months. After that, your user data will be deleted. However, we have the option to choose the retention period for usage data ourselves. We have five options available for this:

  • Deletion after 14 months
  • Deletion after 26 months
  • Deletion after 38 months
  • Deletion after 50 months
  • No automatic deletion

When the specified period has expired, the data will be deleted once a month. This retention period applies to your data associated with cookies, user identification, and advertising IDs (e.g., cookies from the DoubleClick domain). Reporting results are based on aggregated data and are stored independently of user data. Aggregated data is a merging of individual data into a larger unit.

How can I delete my data or prevent data storage?

"According to the data protection law of the European Union, you have the right to obtain information about your data, to update, delete, or restrict it. By using the browser add-on to disable Google Analytics JavaScript (ga.js, analytics.js, dc.js), you prevent Google Analytics from using your data. You can find the browser add-on at"https://tools.google.com/dlpage/gaoptout?hl=dedownload and install. Please note that this add-on only disables data collection by Google Analytics.

If you want to disable, delete, or manage cookies in general (regardless of Google Analytics), there is a specific guide for each browser:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Manage cookies and site data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Deleting and managing cookies

Microsoft Edge: Deleting and managing cookies

Google Analytics is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=211113587. We hope we were able to provide you with the most important information regarding the data processing of Google Analytics. If you want to learn more about the tracking service, we recommend these two links:http://www.google.com/analytics/terms/de.htmlandhttps://support.google.com/analytics/answer/6004245?hl=de.

Google Analytics IP Anonymization

"We have implemented the IP address anonymization of Google Analytics on this website. This feature was developed by Google to ensure that this website complies with applicable data protection regulations and recommendations from local data protection authorities when they prohibit the storage of the full IP address. The anonymization or masking of the IP occurs as soon as the IP addresses arrive in the Google Analytics data collection network and before any storage or processing of the data takes place."

You can find more information about IP anonymization athttps://support.google.com/analytics/answer/2763052?hl=de.

Google Analytics reports on demographic characteristics and interests

"We have enabled the advertising reports features in Google Analytics. The reports on demographic characteristics and interests include information on age, gender, and interests. This allows us to get a better picture of our users – without being able to assign this data to individual persons. You can learn more about the advertising features at https://support.google.com/analytics/answer/3450482?hl=en&utm_id=ad."

You can manage the use of activities and information from your Google Account under "Ad Settings" on https://adssettings.google.com/authenticatedEnd per checkbox.

Google Analytics Addendum to Data Processing

"We have concluded a direct customer contract with Google for the use of Google Analytics by accepting the 'Data Processing Addendum' in Google Analytics."

You can find out more about the data processing addendum for Google Analytics here:https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

Source: Created with the Privacy Policy Generator from firmenwebseiten.at in cooperation with trigital.at

 

  1. Facebook Pixel

We use the Facebook pixel from Facebook on our website. We have implemented code for this on our website. The Facebook pixel is a snippet of JavaScript code that loads a collection of functions that allow Facebook to track your user actions if you came to our website via Facebook Ads. For example, if you purchase a product on our website, the Facebook pixel is triggered and stores your actions on our website in one or more cookies. These cookies enable Facebook to compare your user data (customer data such as IP address, user ID) with the data from your Facebook account. Then Facebook deletes this data again. The data collected is anonymous and cannot be viewed by us and can only be used to place advertisements. If you are a Facebook user and are logged in, your visit to our website will automatically be assigned to your Facebook user account.

We only want to show our services and products to those people who are really interested in them. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. This means that Facebook users (if they have allowed personalized advertising) see appropriate advertising. Facebook also uses the data collected for analysis purposes and its own advertisements.

Below we will show you the cookies that were set by integrating Facebook pixels on a test page. Please note that these are just example cookies. Depending on the interaction on our website, different cookies are set.

Name: _fbp
Value: fb.1.1568287647279.257405483-6211113586-7
Purpose: This cookie is used by Facebook to display advertising products.
Expiration date: after 3 months

Name: fr
Value: 0aPf312HOS5Pboo2r..Bdeiuf…1.0.Bdeiuf.
Purpose: This cookie is used to ensure that the Facebook pixel functions properly.
Expiration date: after 3 months

Name: comment_author_50ae8267e2bdf1253ec1a5769f48e062211113586-3
Value: Author's name
Purpose: This cookie stores the text and the name of a user who leaves a comment, for example.
Expiration date: after 12 months

Name: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062
Value: https%3A%2F%2Fwww.testseite…%2F (URL of the author)
Purpose: This cookie stores the URL of the website that the user enters in a text field on our website.
Expiration date: after 12 months

Name: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062
Value: Author's email address
Purpose: This cookie stores the user's email address, provided they have disclosed it on the website.
Expiration date: after 12 months

Note: The cookies mentioned above relate to individual user behavior. Specifically, when using cookies, changes on Facebook can never be ruled out.

If you are logged in to Facebook, you can adjust your ad settings underhttps://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen change yourself. If you are not a Facebook user, you can go to http://www.youronlinechoices.com/de/praferenzmanagement/Basically manage your usage-based online advertising. There you have the option to deactivate or activate providers.

If you want to learn more about Facebook's data protection, we recommend you check the company's own data policies at https://www.facebook.com/policy.php.